REDBULL  PARADISE

Red bull advert
 

Synopsis
A teenage boy is about to sit an exam, he nervously reaches into his bag and pulls out a red bull. Upon trying to enter the hall a teacher says there are no drinks allowed within the exam. Nervously he drinks down his red bull and takes a seat at his desk. We then cut to a DJ in a club, playing some slow paced dance music. The DJ also drinks a can of redbull and drum and bass begins to build, at first it is muffled but it becomes more and more clear. The boy’s desk begins to vibrate and soon so does the whole room, the same with the club. All at once, the classroom erupts in dance, including the teachers. A dance circle is formed as people shower ripped up exam papers on top of those dancing. The whole club also erupts in dance, with the once slow dancing club goers breakdancing. As the song reaches its climax to a fading echo, the head teacher walks in to find the wreck where the scene took place. Roll motion graphics with tag line “Red bull, it’s infectious” 

 

Treatment:
The first shot is a wide angle of our teenage boy standing in line rocking nervously outside the exam hall. Next is a low angle of him putting his bag on the floor and removing his red bull energy drink. Then as the line starts to move, a long shot from inside the exam hall of the students entering and beginning to sit down. Being last in line, a wide shot shows the boy trying to enter. We then cut to a medium close shot of the teacher standing in the doorway telling him he will not be allowed his drink within the exam.  A close up shows the boy looking somewhat embarrassed, downing his drink as fast as he can. He then throws his can without looking perfectly into the bin (seen from a wide shot). The teacher looking on in pure amazement with a close up. After, we cut away to a club with an over the shoulder shot of the DJ showing the dance floor. We then show a close up of the man drinking a redbull. We then cut to a close up of the boy sitting at his desk writing. As the music begins to build we show a wide shot, the sound of drum and bass and the ground shaking fades in, in unison both the club and school erupt in dance. The camera then switches to a few other close ups showing other students reactions. As the music reaches its climax, everybody begins dancing, shown with a close up of the action within the dance circle. Ending with a wide shot of the head teacher discovering the mess. Roll graphics.